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Form, Function & Detail

Product Design

Designed to be loved. Made to be used.

We express brand character through product form, function, and thoughtful details. By exploring everyday use and the balance of proportions, colors, and materials, we design products people want to keep close.

Stool with a Brown character cushion and wooden legs

What we do

Product Concept

We connect everyday use with brand direction to propose product ideas.

Form & Function

We design the product’s form, proportions, controls, and user experience.

Color, Material & Finish

We shape the product’s character through color, materials, and surface finishes.

LINE FRIENDS Cony character stool in white and pink
Product detail · LINE FRIENDS Cony character stool in white and pink

How we work

  1. 01User Research

    We explore how and why people use the product.

  2. 02Concept Sketching

    We develop ideas through sketches.

  3. 03Form & Detail

    We design the form, interactions, and details.

  4. 04Design Definition

    We define the colors, materials, and design direction.

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Tell us about the character and experience you want your product to offer.

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A design studio translating the character of brands and IP into products and spaces.
Start a project ↗